{"id":7401,"date":"2026-08-25T15:39:50","date_gmt":"2026-08-25T12:39:50","guid":{"rendered":"https:\/\/sosyalevin.com\/blog\/?p=7401"},"modified":"2026-08-25T15:39:50","modified_gmt":"2026-08-25T12:39:50","slug":"google-arama-akisini-kendin-yonet","status":"publish","type":"post","link":"https:\/\/sosyalevin.com\/blog\/google-arama-akisini-kendin-yonet\/","title":{"rendered":"Google Arama&#8217;da \u0130stedi\u011finiz Siteler \u00d6ne \u00c7\u0131kacak"},"content":{"rendered":"<p>Google, Arama, Ke\u015ffet ve Google Haberler&#8217;e yeni bir ki\u015fiselle\u015ftirme \u00f6zelli\u011fi getiriyor: kullan\u0131c\u0131lar favori kaynaklar\u0131n\u0131 \u00f6ne \u00e7\u0131karabilecek ve Gemini ile Ke\u015ffet ak\u0131\u015f\u0131n\u0131 d\u00fczenleyebilecek. Ama\u00e7, herkese ayn\u0131 sonu\u00e7lar\u0131 g\u00f6stermek yerine, g\u00fcvendi\u011finiz sitelerin arama sonu\u00e7lar\u0131nda daha s\u0131k kar\u015f\u0131n\u0131za \u00e7\u0131kmas\u0131n\u0131 sa\u011flamak.<\/p>\n<p>\u0130\u015fin arkas\u0131nda ticari bir gerek\u00e7e de var asl\u0131nda. Google&#8217;\u0131n AI Bak\u0131\u015f\u0131 ve AI Modu gibi \u00f6zellikleri, kullan\u0131c\u0131lar\u0131n arama sonu\u00e7lar\u0131ndaki bilgilere do\u011frudan Google \u00fczerinden ula\u015fmas\u0131na olanak tan\u0131yor, bu da yay\u0131nc\u0131lar\u0131n arama trafi\u011fi ve gelirleri a\u00e7\u0131s\u0131ndan endi\u015fe yarat\u0131yor. Yani bu hamle, yapay zekan\u0131n yay\u0131nc\u0131 trafi\u011fini emmesine kar\u015f\u0131 bir denge kurma \u00e7abas\u0131 olarak da okunabilir.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sosyalevin.com\/blog\/google-arama-akisini-kendin-yonet\/#Tercih-Edilen-Kaynaklar-Nasil-Calisiyor\" >Tercih Edilen Kaynaklar Nas\u0131l \u00c7al\u0131\u015f\u0131yor?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sosyalevin.com\/blog\/google-arama-akisini-kendin-yonet\/#Kesfet-Akisinda-Neler-Degisiyor\" >Ke\u015ffet Ak\u0131\u015f\u0131nda Neler De\u011fi\u015fiyor?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Tercih-Edilen-Kaynaklar-Nasil-Calisiyor\"><\/span>Tercih Edilen Kaynaklar Nas\u0131l \u00c7al\u0131\u015f\u0131yor?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google, yay\u0131nc\u0131lar\u0131n kendi sitelerine yerle\u015ftirebilece\u011fi etkile\u015fimli bir <b>Tercih Edilen Kaynak<\/b> butonu tan\u0131tt\u0131. Bir habere bu buton \u00fczerinden t\u0131klad\u0131\u011f\u0131n\u0131zda, o site Google&#8217;daki ki\u015fisel tercihleriniz aras\u0131na ekleniyor ve kald\u0131\u011f\u0131n\u0131z sayfaya an\u0131nda geri d\u00f6n\u00fcyorsunuz.<\/p>\n<p>Bir yay\u0131n tercih edilen kaynak listenize girdi\u011finde etkisi tek bir b\u00f6l\u00fcmle s\u0131n\u0131rl\u0131 kalm\u0131yor. S\u00f6z konusu kayna\u011f\u0131n i\u00e7erikleri En \u00c7ok Okunan Haberler, AI Bak\u0131\u015f\u0131 ve AI Modu gibi farkl\u0131 b\u00f6l\u00fcmlerde de daha g\u00f6r\u00fcn\u00fcr hale geliyor. Google&#8217;\u0131n kendi verilerine g\u00f6re bu g\u00f6r\u00fcn\u00fcrl\u00fck art\u0131\u015f\u0131 hi\u00e7 de k\u00fc\u00e7\u00fcmsenecek gibi de\u011fil. Tercih edilen bir kaynak mevcut oldu\u011funda kullan\u0131c\u0131lar\u0131n o kayna\u011fa t\u0131klama olas\u0131l\u0131\u011f\u0131 iki kat\u0131na \u00e7\u0131k\u0131yor.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Kesfet-Akisinda-Neler-Degisiyor\"><\/span>Ke\u015ffet Ak\u0131\u015f\u0131nda Neler De\u011fi\u015fiyor?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>De\u011fi\u015fiklik sadece arama sonu\u00e7lar\u0131yla s\u0131n\u0131rl\u0131 de\u011fil, Ke\u015ffet ak\u0131\u015f\u0131na da yans\u0131yor. Kullan\u0131c\u0131lar ak\u0131\u015ftaki \u00fc\u00e7 nokta men\u00fcs\u00fcne dokunarak g\u00f6rmek istedikleri ya da istemedikleri konular\u0131 kendi c\u00fcmleleriyle Google&#8217;a aktarabilecek. \u00d6rnek olarak <b>sadece \u00e7evre dostu mutfak yenileme fikirleri <\/b>ya da <b>kamp i\u00e7ermeyen hafta sonu rotalar\u0131<\/b> gibi spesifik talepler verilebiliyor, Gemini bu iste\u011fi anlay\u0131p ak\u0131\u015f\u0131 buna g\u00f6re yeniden d\u00fczenliyor.<\/p>\n<p>Sonu\u00e7 bekledi\u011finiz gibi \u00e7\u0131kmazsa da sorun de\u011fil; ek bilgi vererek tercihi netle\u015ftirebiliyorsunuz, sistem zaman i\u00e7inde bu tercihleri hat\u0131rlayarak ak\u0131\u015f\u0131 kendili\u011finden \u015fekillendiriyor.<\/p>\n<p>Bu g\u00fcncellemeler, Google Haberler&#8217;in sesli \u00f6zet \u00f6zelli\u011fine de s\u0131\u00e7ram\u0131\u015f durumda. Art\u0131k dinledi\u011finiz haber \u00f6zetlerinde belirli konular\u0131 se\u00e7ebiliyor, ayr\u0131ca her haberin hangi kaynaktan geldi\u011fini daha net g\u00f6r\u00fcp isterseniz orijinal makaleye ge\u00e7i\u015f yapabiliyorsunuz.<\/p>\n<p>K\u0131sacas\u0131 Google, arama deneyimini herkese ayn\u0131 sonu\u00e7lar\u0131 g\u00f6steren bir yap\u0131dan \u00e7\u0131kar\u0131p, kullan\u0131c\u0131n\u0131n kendi al\u0131\u015fkanl\u0131klar\u0131na g\u00f6re \u015fekillenen bir sisteme d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Hem okuyucu hem de yay\u0131nc\u0131 taraf\u0131nda bunun etkilerini \u00f6n\u00fcm\u00fczdeki d\u00f6nemde daha net g\u00f6rece\u011fiz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google, Arama, Ke\u015ffet ve Google Haberler&#8217;e yeni bir ki\u015fiselle\u015ftirme \u00f6zelli\u011fi getiriyor: kullan\u0131c\u0131lar favori kaynaklar\u0131n\u0131 \u00f6ne \u00e7\u0131karabilecek ve Gemini ile Ke\u015ffet ak\u0131\u015f\u0131n\u0131 d\u00fczenleyebilecek. Ama\u00e7, herkese ayn\u0131 sonu\u00e7lar\u0131 g\u00f6stermek yerine, g\u00fcvendi\u011finiz sitelerin arama sonu\u00e7lar\u0131nda daha s\u0131k kar\u015f\u0131n\u0131za \u00e7\u0131kmas\u0131n\u0131 sa\u011flamak. \u0130\u015fin arkas\u0131nda ticari bir gerek\u00e7e de var asl\u0131nda. Google&#8217;\u0131n AI Bak\u0131\u015f\u0131 ve AI Modu gibi \u00f6zellikleri, kullan\u0131c\u0131lar\u0131n arama &hellip;<\/p>\n","protected":false},"author":9,"featured_media":7402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[],"class_list":["post-7401","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-destek"],"_links":{"self":[{"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/posts\/7401","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/comments?post=7401"}],"version-history":[{"count":1,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/posts\/7401\/revisions"}],"predecessor-version":[{"id":7403,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/posts\/7401\/revisions\/7403"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/media\/7402"}],"wp:attachment":[{"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/media?parent=7401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/categories?post=7401"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sosyalevin.com\/blog\/wp-json\/wp\/v2\/tags?post=7401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}